🔒 PRIVACY POLICY

Last Updated: May 08, 2026

Welcome to Aura Of Luxury (accessible at https://auraofluxury.co.in/). Your privacy is not just a legal obligation to us; it is the foundation of our trust. This policy explains how we handle your information when you visit our store or make a purchase.

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📌 1. Information We Collect

To provide you with a smooth shopping experience – especially with our Free Shipping and COD & Semi-COD (10% Advance) options – we collect the following data:

• Identity Data: Name, date of birth, and gender

• Contact Data: Billing address, shipping address, email address, and phone number

• Transaction Data: Details about your orders, payment methods (COD / Semi-COD / Prepaid), and shipping history

• Technical Data: IP address, browser type, and device information to prevent fraud

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🛒 2. How We Use Your Information (The "Aura Of Luxury" Promise)

We believe in "Luxury Style, Smart Price." To deliver that, we use your data strictly for:

• Processing Orders: To manage our No Return Policy accurately and process Exchange only for defective watches requests.

• Shipping: To coordinate Free Nationwide Delivery across India.

• Payment Verification: To authorize COD & Semi-COD (10% Advance) transactions.

• Marketing (Opt-in only): To notify you about Up to 90% OFF sales or new arrivals like our Premium Materials watches.

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🔐 3. Data Protection & Security

We implement SSL encryption and secure servers. While we guarantee 100% Secure Checkout, please note that no internet transmission is 100% foolproof.

Your Rights: You can request access to your data or ask for its deletion by contacting us. We retain order data for tax and legal compliance (usually 5 years).

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🚚 4. Sharing of Information (Third Parties)

We do NOT sell or rent your personal data. We only share it with:

• Delivery Partners: To ensure your watch reaches you (e.g., Delhivery, India Post, Blue Dart)

• Payment Gateways: To process prepaid and Semi-COD payments securely. We never store your card details.

• Legal Obligations: If required by law enforcement under the Indian IT Act, 2000

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🍪 5. Cookies & Tracking Technologies

We use cookies to remember your cart and analyze site traffic. You can disable cookies in your browser settings, but this may affect features like the "Shop Bestsellers" cart.

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🛡️ 6. Your Consent & Legal Basis (Indian Compliance)

By using our site, you consent to this policy. Under the Digital Personal Data Protection (DPDP) Act, 2023, we process your data based on:

• Contractual Necessity: To fulfill your purchase

• Legal Obligation: To calculate taxes and maintain records

• Legitimate Interest: To improve our service and prevent fraud

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⚠️ 7. Policy for "No Return, Exchange Only"

Please note: Our exchange policy applies only for defective watches. To process an exchange, we require photographic proof of the defect. We retain exchange records to ensure policy compliance and prevent misuse.

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🧒 8. Children's Privacy

Aura Of Luxury does not knowingly sell products to children under 18. If you are under 18, you may only use our website with the involvement of a parent or guardian.

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🔄 9. Changes to This Privacy Policy

We may update this Privacy Policy at any time without prior notice. We recommend checking this page regularly for updates. Changes are effective immediately upon posting.

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📞 10. Contact Us

If you have any questions about this Privacy Policy, please contact us:

• Email: auraofluxuryweb@gmail.com

• Phone / WhatsApp: +91 92134 19161

• Business Hours: Monday–Saturday, 10:00 AM – 6:00 PM IST

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By using our website, you acknowledge that you have read, understood, and agree to this Privacy Policy.